Staff-level design, zero overhead
Designing high-impact user experiences
Staff Product Designer with over a decade of experience solving complex problems for millions of users at companies like Shopify and Dribbble.
Now available for freelance and consulting partnerships.
A trusted partner to fast-moving product teams
“Sam is a self-starter with great instincts for what is needed to move a decision forward. Her pace, fast problem solving, and breadth of problem solving is extraordinary. She has a bias to ship and get things done, balancing long-term goals with respect for timelines, while always maintaining the high quality bar we set at Shopify. I would jump at any opportunity to work with her again!”
–Emily Rucker, Senior UX Manager at Shopify
“Sam has a rare ability to make the complex simple and the difficult seem effortless. I’ve had the privilege of working with her on some of the most challenging and ambiguous projects of my career, and one quality stands out above all: Sam embraces complexity and ambiguity, consistently delivering high-quality solutions at an impressive speed—all while keeping the team and stakeholders fully aligned and informed.”
–Víctor Niharra Fe, Leading Product at Shopify
“I can’t say enough good things about Sam. Not only is she a seriously talented and professional UX designer and researcher, but she’s just a tremendous joy to be around and work with. She radiates empathy for users’ experiences and she truly cares about her work. I hope that my path crosses with Sam’s in the future. I’d gladly welcome the opportunity to work with her again.”
–Zack Onisko, Former CEO of Dribbble
“[Sam is] one of the most compelling presenters and storytellers I know, with a rare ability to connect the dots between complex user needs and business goals. I’ve seen her dive fearlessly into the most challenging problem spaces, break down potential solutions with exceptional clarity, and navigate stakeholder feedback with ease. Every solution she delivers is beautifully crafted, deeply thoughtful, and always rooted in user needs. Sam is the kind of teammate who makes the whole team better.”
–Cassia Brooks, Staff Product Designer at Shopify
How I work
I help fast-moving product teams reduce friction, find clarity, and design with confidence. Here’s how I typically add value:
Translate complexity into clear, user-centered product experiences
Design across the lifecycle from MVP to scaled systems
Align design strategy with product and business goals
Collaborate seamlessly with PMs and engineers to ship smarter, faster
Use research to guide direction, reduce risk, and validate design decisions
Let’s build something great together
I take on a select number of projects at a time. With limited availability, I focus on teams who value thoughtful, strategic design. If you're building something great, I’d love to hear about it.